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Our Services

Every engagement begins with understanding  who you are — not just what you do. 
We don't offer packages. We offer direction.

Brand Strategy & Identity

For brands at the beginning, or in the middle of a repositioning.

We define who you are, how you’re positioned, and how that translates visually — from strategy to a cohesive identity system.

This starts with The Brand Clarity Intensive and, if needed, evolves into full identity development.

→ Identity Mapping
→ Strategic Positioning
→ Brand Narrative & Messaging
→ Visual Direction
→ Logo, Color & Typography System
→ Brand Guidelines

Social Media Management & Strategy

For brands that need more than content — they need a presence that reflects their level.

We build and manage your social media with a clear strategy, strong storytelling, and visual consistency.

Everything is guided by positioning — not trends.

→ Content Strategy & Planning
→ Editorial Direction
→ Feed & Visual System
→ Copywriting & Storytelling
→ Content Creation & Publishing
→ Ongoing Management & Optimization

The Immersive

For founders and brands ready for a deeper, more involved collaboration.

This is a close, strategic partnership where we refine your identity and elevate how your brand shows up — with more depth, precision, and support.

It can include brand, content, and positioning — depending on your stage.

→ Brand & Positioning Refinement
→ Personal / Founder Narrative
→ Visual & Content Direction
→ Social Presence Evolution
→ Ongoing Strategic Support

Not sure where to start?
Start with a conversation.

Get in Touch
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what our clients
are saying

“She's insanely smart when it comes to strategy and has an amazing eye for aesthetics. Ingrid made my account skyrocket while keeping it completely authentic.”

Dani Siegel, NYC

This is the work I was built to do. Let's find out if we're the right fit.

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Based in Lisbon. Working globally.
hello@ingridmiranda.com
© The Social Lab by Ingrid Miranda 2026. All rights reserved.

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