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Authenticity is a Strategy: How Culture, Community & Connection Build a Brand That Lasts
Culture, connection, and clarity — this blog explores how building a brand rooted in authenticity and community is the real long game. Inspired by a networking event in Cascais and years of creative entrepreneurship, here’s why your story is your strategy.
Ingrid Miranda
3 min read


Culture as a Catalyst: How Your Background Shapes Your Brand
The Power of Culture in Branding...
When it comes to branding, culture is often an overlooked force that can drive authentic connection and differentiation.
Ingrid Miranda
4 min read


Building Your Personal Brand: Why It Matters and How It Can Transform Your Business
Since starting The Social Lab, I’ve immersed myself in all kinds of content about entrepreneurship, social media, and everything in between.
Ingrid Miranda
3 min read


The Power of Aesthetic Feeds: How They Impact Instagram Success
As a business or creator, your Instagram feed serves as a visual portfolio that tells your story, communicates your brand's identity.
Ingrid Miranda
3 min read


Unlocking the Power of your Personal Brand: Communicating Your Authentic Self to the World
Your Personal Brand is the most important asset that you need to work on.
Ingrid Miranda
3 min read
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